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Project — Business intelligence

Distributor Sales Analytics

Distributor sales reporting: primary and secondary sales, targets, customer rankings, and regional contribution.

Sales analysis report: KPIs, top products, customers and regional contribution
Month and quarter sales comparisons with quarterly trend charts
Monthly sales status by product with targets and achievement rates
Monthly sales status for the South sector

The business problem

Distributor networks generate sales data across products, cities, and teams. This project turns it into structured reporting with targets, rankings, and regional breakdowns.

What it covers

  • Primary and secondary sales KPIs with year-over-year comparisons
  • Monthly sales status by product with targets and achievement rates
  • Customer rankings and contribution analysis
  • Regional and zone contribution with quarterly trends

What the business gets

  • Primary and secondary sales tracked side by side
  • Target achievement visible by product and period
  • Customer and regional performance ranked

Technology

Power BI DAX Power Query

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